Jackson Lapsley: Director, Cinematographer, Filmmaker

I’m a dedicated visual storyteller focused on crafting impactful, high-quality work. Whether it’s branded content, narrative, or documentary, I aim to bring each client’s vision to life with creativity, precision, and a strong commitment to meaningful results.

My Cinematography Reel:

This short video is a highlight of my work behind the camera over the last year. Projects vary from Student films at Ringling to coverage at sports games/events, documentary work, and clips from some leisure filming with my camera on the weekends.

Projects

  • Director, Thirst For Contact

    My Senior Thesis made at Ringling College, Thirst For Contact is a sci-fi short film told through the branding ethos/style of Liquid Death. After uncovering a dangerous conspiracy linking alien technology to consumer products, a disgraced scientist must choose between exposing the truth and saving his collapsing marriage, only to learn the threat is far from over.

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  • Branded Short-film Concept - Yelp!

    Director, Sweet Success

    Sweet Success is a conceptual story showcasing how Yelp celebrates the hard work of business owners, told through the lens of friendship and genuine appreciation for one’s craft.

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  • Spec Ad - Apple

    Jump Around

    A conceptual commercial that I developed for Apple’s AirPods Max. It showcases the headphone’s versatility as demonstrated through the perspective of an athlete and a video editor meticulously assembling a highlight sequence.

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  • Director Of Photography, Homegrown

    An emotional tale filled with heart, Homegrown focuses on the central theme of finding the beauty where you are, acknowledging that even when things don’t quite go your way, you can find something beautiful in any situation if you look for it. I was given the privilege of being the DP on this Ringling thesis film.

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  • Branded Short-film Concept - MasterClass

    Director of Photography, MasterClass: Service

    Masterclass follows the journey of a single father striving to secure a promotion as sous chef for his daughter’s future. Balancing work and fatherhood, he uses Masterclass to hone his culinary skills at home, determined to prove himself and win over the head chef. I served as the DP on this project my Junior year at Ringling

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  • Compilation of passion projects, and client work

    Director, Cinematographer - Automotive Content

    One of my interests/passions outside of filmmaking is telling stories for the automotive world. Here, you can find a mix of work I’ve done on my own time and work I’ve been commissioned to do.

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  • Educational video made for Sarasota non-profit: Oyster River Ecology

    Non-profit promotion

    This video, made for my Creative Business Management class, showcases a partnership with the non-profit Oyster River Ecology (ORE) to promote environmental sustainability through innovative initiatives.

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  • Mix of Portrait and Landscape photography

    Photography

    Photography allows me to capture moments, places, and stories with a sharp perspective. Here, you’ll find a collection of portrait, landscape, and documentary work that reflects my creative vision and interests.

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Skills

Cinematography/Camera Work

I’ve spent years working to be someone people can rely on behind the camera. From early projects in school to hands-on production experience, I’ve always been the type to stay late, learn the gear, and put in the extra effort to make the shot work.

Whether it was documenting sports, running broadcasts, or helping out on sets, I found that I thrive in team environments where everyone is working toward the same goal. Cinematography isn’t just about framing a beautiful image, it’s about collaboration, preparation, and being ready when it matters.

I take pride in being dependable, adaptable, and always looking for ways to grow with every project I’m on.

Gaffing/Lighting/Grip

I’ve always been drawn to the technical side of filmmaking; the problem-solving, the setup, and the teamwork that goes into making a shot come to life. Working in lighting and grip has taught me how essential these departments are to shaping mood, tone, and story, and I take pride in being someone who shows up ready to work hard and support the vision.

Whether it’s setting a frame, adjusting practicals, or running power, I enjoy the pace, the physicality, and the creative thinking it takes to get the little details right. At Ringling, I’ve learned how to move efficiently, adapt quickly, and be someone the team can count on to get the job done.

Brand Storytelling/Video Marketing

I’m passionate about telling stories that serve a purpose, especially when it comes to helping brands connect with people in a real way. Whether it's highlighting a product, a mission, or a message, I approach branded content with the same care I give any story: finding the emotion, the visuals, and the structure that make it resonate.

I’ve worked on branded pieces that blend creative storytelling with strategic goals, always aiming to make something that not only looks good but feels meaningful. I enjoy collaborating with teams, understanding the intent behind a brand, and turning that into video content that sticks with the audience.

Clients/worked for

2023-Pres

Fremantle - Original Productions Liquid Death Storyvox Ringling College of Art and Design Film Dept. Active Octopus Creative Agency
INDEX at Ringling College
Oyster River Ecology (O.R.E.)

Let’s work together!

From conceptualizing a story to engage your consumers, or just delivering you the basic footage/services you may need. I can assure you I will put forth the best intent and effort to give you the strongest end product possible. I promise an environment that empowers ideas, eases concerns, and delivers quality craftsmanship we’ll all be proud of.

About

Hi, I’m Jackson, a filmmaker focused on working in camera and lighting to tell meaningful stories.

Through my 6+ years of production experience, I’ve worked across various departments, primarily camera and G&E on set, along with equipment prep and management, so I’ve grown an understanding of both ideating and execution when it comes to film production. I’m drawn to the problem-solving side of filmmaking, figuring out how to take an idea and execute it efficiently with the gear, time, and constraints in front of us.

I’m especially interested in branded and documentary-style work, where the visuals need to clearly communicate something, not just look good.

I’m currently finishing my Film Production degree at Ringling and looking for opportunities in camera, lighting, and technical roles within production and rental environments.

Services

Cinematography/Camera Work Gaffing/Grip Video Editing
Branded Storytelling/Video Marketing

Locations

Cape Cod, Massachusetts
Sarasota, Florida
Los Angeles, California

Work experience/ Internships

INDEX at Ringling College - Cinematographer Fremantle - Original Productions - Rental House Intern Jay Leno’s Garage - Camera and Lighting Assistant Storyvox - Videographer/Editor

Clients

Ringling College Film Dept.
INDEX - Gamble Creek Farms
Oyster River Ecology (O.R.E.)